Marketing communication supervisor /Manager

岗位职责：

•实现乐华梅兰中国品牌战略,制定年度品牌传播计划；

•品牌管理：如品牌VI、品牌资产、品牌KPI跟踪等；

•制定年度整合营销传播的营销日历；

•进行营销传播（包括线上和线下）；

•管理沟通机构、营销资源和预算；

•建立良好的媒体合作关系；

•在乐华梅兰中国开发公关功能，制定年度公关计划。

Responsibilities : 

•Implement Leroy Merlin China brand strategy, and make annual brand communication plan.

•Brand management, such as brand VI, brand assets, brand KPI tracking, etc,.

•Lead integrated marketing communication on the annual marketing calendar,;

•Carry out marketing communication for store.

•Manage communication agency, marketing resource and budget.

•Build  good relationship with media resource in China.

•Develop PR function in LMC, make annual PR plan.

任职要求： 

 •5年国际公司品牌管理经验；

•零售行业或者消费品行业工作经验；

•全局观，良好的品味以及开拓精神。 

Requirement：

•Brand management and IMC work experience with up to 5 years

•Worked for retailer, building decoration or consumer goods company

•Overall perspectives, good taste and pioneering spirit.

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